Welcome to the Excellence University (EU) Journal. EU is an association of organizations all committed to providing the highest quality on site and online training in three core areas: Business Excellence, Personal Effectiveness, and Life Satisfaction.
by John Spence
The following is a list of ONLY my top reading recommendations. I know the list looks long, but I assure you these are just the very best out of my library. I have put the symbol ** behind my absolute favorites. If after you go through the list, if you notice that I am missing a book that you really love – please send me a note with the title, I am always on the look out for excellent books!
by John Spence
Many of you that have been to my seminars have heard me talk about one of my favorite client companies: Philadelphia Gear (www.PhilaGear.com) and their fantastic CEO – Carl Rapp. I have a tremendous amount of respect for both the company and for Carl and recently asked him if he would give me a brief list of the key ideas that drive his business. Carl and his team (Also full of really super people) run a very successful organization in a brutally tough global market and I believe strongly that they have a firm grasp of what it truly takes to run a world class company. Take a close look at these key strategies – I think they are spot on.
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by John Spence
Tom’s Necessity for Boldness
Five Bold Objectives
In an Office Solutions article, Tom rants: I am an avowed incrementalist. Try, test, and experiment are among my favorite words. I still fervently believe that a pragmatic, incrementalist approach to progress is sound. But I also believe the visions to which we aspire must be grand ones. Not so much because inspiring visions are superb motivators, which they are, but because we must markedly pick up the pace of change in our businesses. If we don’t, we face the prospect of a permanently reduced standard of living.
by John Spence
by John Spence
I recently attended the national sales meeting of a high-end boat manufacturer that our firm represents and was delighted to listen as one of their top dealers gave an impassioned speech on the critical need for “congruence” when dealing with their customers. I could not have agreed with him more, and was motivated to take a few minutes to write out my thoughts on what this idea really means in the marketplace and why it is absolutely essential to building a successful company.
At the heart of this concept is the strong belief that every single aspect of the brand experience must be uncompromisingly consistent throughout all touch points with the consumer. From first exposure, to pre-purchase, to the buying event, to product decline and eventual obsolescence and finally to re-purchase — every interaction must fully support the brand promise.
